Developer Holds Groundbreaking for “Midtown Plaza” Mixed-Use Complex in Las Vegas Arts District
LAS VEGAS, NV – Z Life Company, an eco-friendly residential developer that touts themselves as pioneers in sustainable, luxury real estate “focused on innovated structural design and contemporary experience,” broke ground on a new project in Las Vegas’ Arts District this past Friday.
“Midtown Plaza” will be a mixed-use facility comprised of six towers offering condominiums, hotel rooms, apartments, and retail options, located near the intersection of Coolidge Avenue and First Street.
According to Z Life Company Chief Operating Officer Anna Olin, her company has invested a significant sum into the city of Las Vegas, including $300 million for the Midtown Plaza project alone.
Olin noted that while the relatively quiet part of the Arts District located south of Charleston Boulevard has seen a surge in development and an influx of new businesses and foot traffic in recent years – restaurants, coffee shops, and numerous retail stores – the area of the district north of Charleston has not seen the same level of resurgence, having remained “unused for a number of years.”
Z Life Company’s decision to build Midtown north of Charleston reflects the company’s desire to help it rise to the same level of prominence as the rest of the Arts District, Olin said.
Midtown is slated to have 87 residential units – comprised of studio, one-bedroom, two-bedroom and penthouse options – with prices starting at a base level of $299,000, and accompanied by numerous high-end amenities such as energy-efficient appliances, all-electric interiors and access to a shared series of Tesla electric vehicles (EVs).
Midtown will be located at 921 South Main Street, and will be managed by Berkshire Hathaway HomeServices Nevada Properties, with retail sales represented by the Martinez Group.
“Midtown is unlike anything Las Vegas has seen before,” Matthew Martinez of the Martinez Group said. “We’re bringing together everything that makes downtown living exciting – walkable spaces, local businesses and modern design – all while keeping it accessible.”
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Christopher Boyle is an expert investigative journalist for SEARCHEN NETWORKS® and reports for independent news and media organizations in the United States. Christopher keeps a keen-eye on what’s happening in the Vegas real estate market on behalf of Shelter Realty Property Management